How does it create a tanned effect if it isn't a self-tanning product? – Veralab EN

Golden Hour Body contains an active ingredient (a synthetic peptide) that intensifies and enhances the natural colour of the skin.

It acts from the inside (not on the surface of the skin) by binding to a skin receptor and triggering a series of melanin-boosting reactions.

This physiological, natural stimulation only requires minimal UV radiation to trigger a biomechanism (about 15-20 minutes).